Privacy Policy
Last Updated: October 29, 2026
At Private Home Cleaning ("we," "us," or "our"), privacy is not just a policy; it is one of our core pillars ("The 3 Ps"). We are committed to protecting your personal information and your right to privacy. This policy explains what information we collect, how we use it, and your rights regarding that data.
By using our website (privatehomecleaning.com) or engaging our services, you consent to the data practices described in this policy.
1. Information We Collect
We collect information that helps us provide you with a personalized, high-quality cleaning service. This includes:
A. Personal Information You Provide
When you request an estimate, fill out a contact form, or hire us, we may collect:
- Identity Data: First name, last name.
- Contact Data: Phone number, email address, physical service address.
- Service Data: Gate codes, alarm codes, pet details, and specific cleaning preferences (stored in your "Personalized Cleaning Profile").
B. Information Collected Automatically
When you visit our website, we may automatically collect:
- Usage Data: IP address, browser type, device type, pages visited, and time spent on the site.
- Tracking Technologies: We use cookies, pixels, and similar technologies (including the Facebook Pixel and Google Analytics) to analyze traffic and improve our advertising efforts.
2. How We Use Your Information
We use your data strictly to facilitate our cleaning services and improve our business operations:
- To provide, operate, and maintain our services.
- To communicate with you regarding appointments, estimates, and schedule changes.
- To send you occasional emails about our services when you give us your email address. Every email has an unsubscribe link, and you can unsubscribe at any time.
- To create your personalized "Cleaning Profile" ensuring your specific home instructions are followed.
- To detect and prevent fraud or unauthorized access to our systems.
- To analyze website traffic and the effectiveness of our marketing campaigns (via Google/Facebook).
3. SMS & Text Messaging Policy
We use text messaging to communicate regarding administrative and service-related matters (e.g., "Crew is en route," "New Estimate Received"). We text you only if you agree, by checking the optional texting box on our website form or by saying yes when you book by phone.
- Consent: Phone numbers are collected through our website forms or when you book by phone. Agreeing to texts is optional and never required to get an estimate or book a cleaning. We send service updates only, never marketing texts.
- Message Frequency: Customers typically receive 1 to 2 text messages per week, depending on their service schedule. Frequency varies based on the cadence of scheduled appointments and any operational updates (e.g., "crew is en route" or "running late" notifications).
- Message and Data Rates: Standard message and data rates may apply depending on your mobile carrier plan. Private Home Cleaning does not charge a separate fee for SMS notifications.
- Opt-Out: You may opt out of receiving text messages at any time by replying STOP to any message you receive from us. You may also reply HELP for assistance, or call us at (941) 586-1833.
- No Third-Party Sharing: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties. Your phone number stays confidential, kept only in our own systems and with the service providers that store our records and send our messages for us.
4. Photography & Media Policy
We respect the privacy of your home interiors. Our policy regarding photography is as follows:
- Internal Use Only: We may occasionally take photos for internal quality control purposes or to document specific service issues (e.g., documenting a pre-existing broken item or a specific area requiring deep cleaning).
- No Marketing Without Consent: We will never post photos of your home, furniture, or personal belongings on social media or marketing materials without your explicit, written permission.
5. Payment Information
We do not collect or store credit card information directly on this website. All payments are handled via offline invoicing or secure third-party payment processors compliant with PCI-DSS standards.
6. Third-Party Tracking & Advertising
We use third-party services to improve your experience:
- Google Analytics & Ads: We use Google services to understand website traffic and display relevant ads to users who have visited our site.
- Meta (Facebook) Pixel: We use the Meta Pixel to measure the effectiveness of our advertising and retarget site visitors.
- Email Service: We use an email service provider to keep our email list and send our emails. It receives the details you enter on our estimate form.
- Call Tracking: We use a call tracking service. If you reach our website from a Google ad, you may see a different local phone number for us while you browse; it rings straight through to us. When you call that number, the service records the call and keeps a transcript, along with the number you called from and the ad that brought you to our site. You hear a short notice before the call connects. Recordings and transcripts are kept for up to 25 months.
You can opt out of targeted advertising by adjusting your settings on platforms like Google Ad Settings and Facebook Ad Preferences.
7. Data Security
We implement reasonable security measures to protect your personal information from unauthorized access, alteration, or disclosure. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
8. Contact Us
If you have questions about this Privacy Policy, please contact us:
Private Home Cleaning
1747 Independence Blvd E-7
Sarasota, FL 34234
Email: info@privatehomecleaning.com
Phone: (941) 586-1833